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Timestamps
00:00 Intro
06:25 The night that changed everything (college brawl → jail)
12:48 “I saw scared racism for the first time”
19:40 I spent six months in jail — and then decided “I’m never coming back”
25:50 How the justice system traps you (and how he beat it)
35:47 200 job applications… and 200 rejections
40:12 “No one would hire me, so I hired myself”
46:33 The $3,000 house that changed his life
55:40 I lost $170,000 in Houston, it was a betrayal! (my blood was boiling!)
1:03:22 The birth of Goodies: How I turned a $1,000 truck into a $1M business
1:09:55 The SYSTEM that makes restaurants print money
1:22:58 How to find the hidden “opportunities” in any market
1:27:40 This 1 mindset made me successful
About the Guest / About the Episode
Dawon Matthews is the ultimate underdog, he went from being kicked out of college, jailed, and rejected from over 200 jobs to building a $1.2M food truck in 11 months. His story is a masterclass in resilience, reinvention, and building systems that scale This episode will shift how you think about adversity, opportunity, and what’s truly possible when you refuse to quit....Enjoy
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