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AI’s Assault on Search and Commerce with Joe Marchese

RiskReversal Pod

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AI's Disruption of Advertising and Commerce

This chapter explores the transformative impact of AI on the advertising landscape and content creation, questioning the sustainability of traditional publishing models. It discusses the evolving relationship between advertisers and consumers as AI-driven platforms change how information is accessed and shared. Additionally, the chapter analyzes the challenges posed to established search methods and the trustworthiness of AI in guiding user choices in commerce.

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