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Google Buys Fitbit, and Twitter Bans Political Ads

After Hours

CHAPTER

Is Micro Targeting a Good Idea for Political Ads?

Political ads can't easily become part of the public discourse because they're micro tarketed. What if we limit the opportunity to micro target so that creates more visibility? What about even more extreme if you had some sort of a tack line, where the person who is named in dead as an opponent would if that person right there and then has a right respond)? The general idea being the more we can create a back and forth of arguments, the better it is for the political discourse.

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