Innovation Constraints Are Your Friend

When it comes to innovation constraints are your friend. Constraints could be you can innovate but the maximum amount of money this can cost is a hundred million dollars, your one dollar over your out. So I always think, you know, innovation is like a medal. On the one side of the medal, it says yes, do it, try, encourage. The other side of the Medal is here's the constraints, figure out what they are and put them in place. You cannot stink up the whole neighborhood. And of course, you have to break some of these rules from time-to-time... But there's no danger in going too far."