2Bobs—with David C. Baker and Blair Enns cover image

Ditch the (Sales) Script

2Bobs—with David C. Baker and Blair Enns

CHAPTER

Impatience and the Importance of Autonomy and Affinity in Sales

This chapter discusses the impatience in sales and the importance of considering the autonomy and affinity of the person being sold to. It also explores the struggles that high autonomy salespeople face in the selling process and highlights the importance of having frameworks for various stages of the sales process.

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