74: The Hourglass w/ Jordan Gal
Mostly Technical
Financial Ideology and Customer Acquisition Insights
This chapter emphasizes the significance of a solid financial ideology focused on after-tax money, illustrated through the experiences of raising $18 million for Rally and the subsequent pivot to Rosie. It highlights the trials of customer acquisition strategies, particularly a cold email experiment, and the valuable lessons learned in the realms of user acquisition and product development.
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