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#109 - How an app's design can inspire behavior change & (good or bad) habits (Brett Redinger & Ben Grynol)
LEVELS – A Whole New Level
Marketing and Sales, Carving Out the Perception
Blake: How much of a habit is intrinsic motivation, and how much of it is tooling? The idea isn't just to undo bad habits. It's to promote good habits and to promote that, those go on and on. He says marketing means to do the job of carving out the perception,. Sales id like marketing and sales, or carving the perception for whatever levels team is selling in the world. We have to be mat like the leve sene, the design team has to be building right so that there's cohesion., he adds.
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