
Expert Panel: How Web3 is Changing Marketing & Business Models
The Milk Road Show
00:00
What's the Biggest Change in Marketing in Web 2?
Marketing is a lot of building an audience, but your audience isn't necessarily included so much in your business. In web 3, it almost combines marketing with your business or with your business model and they become one and the same. I feel like community is just going to matter so much more because they can just leave and go to another community like that. And so the focus is going to be so much around building that community, somehow engaging them, keeping them active.
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