Are You Thinking About Making Money With Sponsored Links?

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As of now, I assume there's no revenue. There's no business model that I can see from a user standpoint. Sponsored links is the most obvious thing you can try. Our core tenet is that making money shouldn't come into cost of user experience. If we need to serve sponsored links and make the answers a lower quality because somebody paid more to get cited, then we basically lose the trust of the user. So if there's a way to decouple ads from combining it with the answer to the core of Q&A experience, then we should look into that more. But I have some ideas on this which are very nascent that wouldn't be great to share right now

We talked to Aravind Srinivas about competing with the tech giants, Perplexity's product philosophy and obsession with maximizing value delivered to the user per unit time, and the features that makes Perplexity unique.

We're hiring across the board at Turpentine and for Erik's personal team on other projects he's incubating. He's hiring a Chief of Staff, EA, Head of Special Projects, Investment Associate, and more. For a list of JDs, check out: eriktorenberg.com.

(0:00) Preview

(1:31) Introduction & Context

(08:06) Aravind’s vision for Perplexity as the world’s most truth-centric company

(9:29) Raising the average IQ of the world

(12:00) Aravind’s favorite tech entrepreneur

(15:12) “Anthropics” - Building your own model vs user experience

(33:00) Why is perplexity free

(43:00) Talking shop: Perplexity’s tech stack and speed

(1:06:00) Perplexity’s stance on guardrails on search

(1:19:48) Forecasting weakly general AGI: The four criteria

(1:28:00) Aravind’s perspective on OpenAI and the future of AGI

(1:39:00) The Cognitive Revolution’s rapid fire questions: Neuralink implant? Most used AI tools? AI hopes and fears?

Twitter handles:

@CogRev_Podcast

@AravSrinivas (Aravind)

@labenz (Nathan)

@eriktorenberg (Erik)

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References & Shownotes:

Flamingo: https://www.deepmind.com/blog/tackling-multiple-tasks-with-a-single-visual-language-model

Decision Transformer Paper: https://arxiv.org/abs/2106.01345

Aravind on TalkRL Podcast: https://www.talkrl.com/episodes/aravind-srinivas-2

Weakly General AGI Criteria: https://www.metaculus.com/questions/3479/date-weakly-general-ai-is-publicly-known/

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This show is produced by Turpentine: a network of podcasts, newsletters, and more, covering technology, business, and culture — all from the perspective of industry insiders and experts. We’re launching new shows every week, and we’re looking for industry-leading sponsors — if you think that might be you and your company, email us at erik@turpentine.co.