Was The Trip To The Super Bowl Worth It? Expedia & Vrbo Marketers Weigh In. - Chandreyi Davis and Melissa Peace
Sweathead, A Strategy Podcast
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Using Twitter in a Digital Marketing Campaign?
I was just wondering how important was fun when it came to integrating it into your campaign and into tos of travel and expedia. We know that twitter is where a lot of the second screen conversation happens around superble, whether it's people talking about the game, but even more so, like bantering about the ads. So bringing that wit, that smartness, that really our voice is starting to embody. And that's really what we 're trying to bring forward in our twitter work as well, is not taking ourselves too seriously, but still building on that longing and desire for travel.
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