Canna is a platform that lets you create infinite different beverages. The company says it's not trying to replace existing drinks, but help them achieve their goals in a better way. Has there been any reaction or interaction with the kind of beverage industry? It's a big, its, a big old beast. Yes, lots of outrage. Outragerage, lots of conversations with those companies. And i think one step back is, at our cores, were a beverage cration platform.
The Sunday Times’ tech correspondent Danny Fortson brings on Matt Mahar, chief executive of Cana, to talk about the problem with the $2 trillion drinks company (5:55), the science of Cana (8:00), how the company started (10:00), where he worked before Cana (16:40), the product (18:15), getting people to buy in (20:00), whether “printed” drinks are good for you (23:30), providing every drink from morning to night (26:00), except for milk and beer (28:40), the specter of Juicero (31:15), and trying to find the right people (34:20).
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