Cisco Systems & Urban Decay: Sandy Lerner (2018)
How I Built This with Guy Raz
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Navigating Early Tech Challenges
This chapter explores the technological hurdles at Stanford in the 1980s, particularly the fragmentation of computer systems and efforts to unify them. It reflects on the founders' journey from dealing with institutional constraints to launching their own tech company, driven by innovation. The narrative highlights the financial struggles, early customer acquisitions, and the challenges of being a woman-led team in a skeptical investment landscape.
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Transcript
