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Levi's CFO on Earnings, GLAAD CEO on Spirit Day

Bloomberg Businessweek

CHAPTER

Shifts in Denim: Levi's Strategic Evolution

This chapter explores Levi's adaptation to post-COVID trends in denim, emphasizing a casual lifestyle with wider fits and expanded lines. It also discusses the brand's financial performance, market challenges, and a partnership with a cultural figure aimed at enhancing visibility and sales.

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