What Does Product Management Mean to You?

Nicole: Product management is taking an overall understanding of the business needs as well as your particular market segment and users. Lauren: It really is trying to combine that with how you can use technology in order to fulfill those things. Nicole: I see product management as the mini CEO of the product, maybe without all of the authority but you basically have to manage the team,. Lauren: You need to talk to customers and actually understand what a potential solution could look like.