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Ep225 - Kelly McGonigal | The Willpower Instinct

Talks at Google

00:00

Can You Quit Smoking for 24 Hours?

Researchers asked smokers to abstain from smoking for 24 hours, sort of a first challenge. They then came into the laboratory with a fresh, open pack of their favorite brand of cigarettes. And they even leke carbon binoxide tested them to make sure they hadn't smoked. So they had all they were realy. They were ready for a cigarette.

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