
Brian Potts - Partner, Perkins Coie & Founder, Legal Mentor Network
The HLEP Podcast
00:00
How Are We Going to Make Money?
COVID is an app that provides the political affiliations of thousands of brands and companies, including law firms. We basically are taking federal Election Commission data and aggregating it up and down the corporate chain of companies so that at the product level, you can see what your political, you know, impact is by your shoe purchases or your car purchases. And we launched that and we had a whole bunch of interest users love it. People want to download it and they want the information, but we were giving it away for free. So we raised some money and we're like, how do we, you know,. how is this going to make money? It dawned on me that the political
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