You've Been Fooled, There's No "Blue Ocean"
Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast
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The Red Ocean Versus the Blue Ocean
The conventional interpretation of the red ocean verses te blue ocean analogy is that, number one, each industry has its own red ocean and competitors are sharks hunting down fish. The key here is ready to stop thinking like a shark and start thinking from the perspective of the fish. Deyis not multiple red ocean, multiple blue it's all the same ocean. We are all as fish, choosing multiple solutions, multiple products and salvues, every day,. And we consider multiple type of products, multiple type of industry all day, every day.
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