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#369: The Easiest Way to Capture Testimonial Stories

Business of Story

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Story Prompt - How Many Employees Did You Have?

At two thousand and 16, sales really dropped off. Then 20 18, after i went to suchany markting wold and discovered story telling, to 20 21, our growth was almost a, almost ob no, not doubling. So we hired athing 13 employees during 20 20 iwas like the height of our growth. And in the middle of 20 20, we had a bunch of offers to acquire us because of all the work we'd done before to humanize the brand,. Mean, a kind of bill that brand equity without audience. Just like we had humanized our brand, can we help other s an bs capture the stories from their customers? You've been this way

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