How Lucas Got Started in Digital Marketing

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Lucas on how he got started in digital marketing: "I've always been like this nerdy and techie kit" He says his mind is set on just finishing it out and then hopefully diving into the world of entrepreneurship immediately after that. Lucas has had a lot of discussions with his parents about whether or not college education is worth going to school for.

Lucas is a college student that's been into digital marketing since he was 15. Today, he manages over $50,000 in ad spend for clients, after teaching himself Facebook Ads through YouTube.

Top 3 Value Bombs:

1. All you need is a skill and a client to pay you for that skill.

2. Start charging pennies to get started, THEN value yourself correctly.

3. Never undervalue your services. Base your price on the size and magnitude of the problem that you solve.

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