How Agencies Failed me as an In-House Marketer -- Tyler Elliston // Right Side Up
MarTech Podcast ™ // Marketing + Technology = Business Growth
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Introduction
Benjamin Shapiro and Tyler Ellison talk about how to allocate marketing resources across channels. They also discuss when it's right to have an in-house marketer or hire a consultant. The podcast is brought to you by Air, the leading platform for managing and automating creative operations.
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Transcript
