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TechStuff Classic: The Problem with Ads Part One

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The Importance of Integrity in Targeting

I'd like to think that people believe I have integrity. If you do not think I have integrity, please feel free to send an email to stuff you should know with this, with this targeting stuff. It can be done, it can be done well. For example, the daily show under John Stewart's, uh, regime, yeah, they had Arby's as a sponsor. Right. And what was hilarious about it is every time they brought up Arby's, they talked massive amounts of trash.right. They're not really trying to damage our brand. Let's just have fun too.

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