5min chapter

Brewers Journal Podcast cover image

#158 | Vinnie Cilurzo, Russian River Brewing Company

Brewers Journal Podcast

CHAPTER

Economic Impact of Pliny the Younger Release

This chapter explores the economic benefits of the Pliny the Younger beer release by Russian River Brewing Company, which generated $8.6 million for the local economy in 2024. It highlights the brewery's strategic focus on creating immersive events to enhance customer experience and support local businesses during slower seasons.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode