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Creating A New 'Plan A' w/ Jay Acunzo

B2B Marketing Exchange

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Do Speakers Do Really Well in Conversational Setting?

Every creative endeavor benefits if the creator knows the structure underneath it. There are two types of rundowns, and you can actually map that to your style as a presenter. To the creator, they're visible all the time. It's about whether or not the audience knows they're there. You see a lot of sport shows do this, quite frankly, where they have a visual low or to the side of the anchors or the pundants. News programming, same thing. So if you explore a lot of desperate things, and your ok with a little bit of gamification, use a visible rundown, have a plan and let the audience in on it. That's one way to get them

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