5min chapter

Marketing Against The Grain cover image

Why Malcolm Gladwell is Wrong about Remote Work

Marketing Against The Grain

CHAPTER

Why Remote Workers Are Choosing This Life?

Malcolm gladwell wants employees who are sitting in their pajamas his quota back into the office. Remote workers get an extra 30 minutes of daytime, a daily exercise. They're happier at work. Studies have shown that remote workers increase their employee happiness by 20%. And a recent study said they would change jobs to guarantee remote work. Why? Malcolm knows the why cause he works remotely.

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