Why That Worked  – Presented by StoryBrand.ai cover image

#6: The Secrets to Creating Products That Sell

Why That Worked – Presented by StoryBrand.ai

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The Trough of Sorrow Is an Ernerer

CNN's John Sutter talks about how he tried to start a new kind of publishing house. He says an influential investor told him it was not going to work, and then crunched the numbers. The company has since raised more than $100 million in funding from investors around the world. It is now looking for its first book deal this summer.

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