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Is There an Anomaly or an Opportunity?
Anomaly is a freak, one in a million event that won't be repeated. But when you see an interesting anomaly, you can do a couple of things. You can imagine how you might shape it so that you can actually create create or anfate. Another example is a company called ciro which rents out private cars ad so it creates a contract between the private car owner and the person who want to once to rent it for a couple of hours. They thought they saw an opportunityand tested it by handing out postcards saying would you like to hire this porthor this bentley for a few hours at this price? The response told them that there was a shapable