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Economics 101 for Product Managers by Google Product Leader

The Product Podcast

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Managing Fixed and Variable Costs

When it comes to costs, this is every manager's business. We're always responsible for costs because we direct how and what the company's resources are spent on. In tech companies, as it happens, fixed costs tend to account for the majority of all costs. It's very easy to increase fixed costs, but without increasing profit in many cases, decreasing them.

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