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Sajith Pai on Startups and Venture Capital

Ideas of India

CHAPTER

The Fundamental Difference Between India One and India Two

India one and India two are fundamentally different markets, right? Because it's not easy to monetize. It's a relatively poor country, low opportunity cost of giving their eyeballs for lots of content. Geo has made content very cheap, but none of them can ever enter the subscriber model willingly other than maybe gamification or some small pockets and niches here and there.

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