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MDM Podcast Episode 32 - A deep dive on European digital privacy law (with Mikołaj Barczentewicz)

Mobile Dev Memo Podcast

CHAPTER

AdTech vs TikTok - What's the Consequences?

TikTok tried to alter their privacy policy such that they were using the legitimate interest basis and not the contractual basis right. The Italian DPA said no way if you do that we're going to challenge it, then TikTok consulted with the Irish DPC which is their privacy regulator because they're headquartered in Ireland. And so what a lot of people are saying kind of privately is that well they'll just switch to legitimate interest and that'll be fine. That's probably as clear as it's going to get for like layman like myself but that's very helpful. There are a dizzying number of acronyms that must be used in this space. I thought AdTech was bad

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