In this phase, especially during your pre launch runway, it's just like the weeks leading up to you opening your cart selling your course. Your giving them more steady footing so that they cross the invisible bridge and they're ready to buy. So for example, i host a webonarm that shows my audience how to create and launch a profitable digital course from scratch. This was my master class fom my most recent d c a launch that showed my ideal community members how to set themselves up to thrive by adding one profitable digital course to their business.
An online buyer’s experience that’s effectively mapped out from start to finish can help you create the entrepreneurial family of your dreams -- one where everyone feels seen, heard, and understood.
Being intentional about crafting a clear journey for your business is key to cultivating a community and showing your audience that they matter and aren’t just another number or subscriber.
In today’s podcast episode, I’ll teach you the four phases you need to consider when thinking about the journey of each of your loyal fans. Phases that include:
- Phase 1: Attraction
- Phase 2: Nurture
- Phase 3: Promotion
- Phase 4: Onboarding (don’t miss the one element in phase four you can’t skip but many entrepreneurs do!)
I’ll also show you how to put together your business pathway (or revitalize the pathway you already have) in order to keep your loyal fans on track through the entire time they’re with you on your business journey.
Get ready to knock the socks off your customers and create a journey they can remember with today’s episode!