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Build a Cult Following Around Your Product

Shopify Masters

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How Wildflower Made Financial Decisions to Grow

Wildflower is completely self-funded. Can you talk to us about the financial decisions you've taken to make sure that it made sense for the growth of Wildflower? Yeah, I would say that's probably one of the biggest challenges of any service or product company when you start. We used our savings that we had initially and then we even got a short-term family loan to help cover like a big inventory purchase.

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