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S06 EP10: Delivering Customer Happiness with Segmentation, Automation and Empathy

2X eCommerce Podcast

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The Growth of Gorgias and the Evolution of Customer Service

This chapter delves into the growth of Gorgias and its mission to expand into European and APAC markets. It explores the challenges of remote working due to COVID-19 and the impact on building relationships with partners. The chapter also discusses how customer service has evolved beyond shipping status and refunds, emphasizing the importance of finding the right balance between automation and human interactions.

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