2min chapter

Hidden Brain cover image

Mind Reading 2.0: The Double Standard

Hidden Brain

CHAPTER

The Bias Blind Spot in Politics

There's a phenomenon called the third person effect, whereby people think that persuasive attempts have more of an impact on other people than themselves. The bias blind spot also affects how we think we are affected by marketing and how we think others are affected by Marketing. Ye, how does this work in politics when we evaluate our political opponents? How does us buy a sort of play out in our evaluations, both of people on our side and people on the other side? Yes, that's a great question. And obviously we've all been thinking about it a lot recently. So i think there's a lot of things that are going on.

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