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Valuing Google: Breakup or Boom?
This chapter explores the implications of Google's current $2.1 trillion market valuation and the potential effects of breaking up the company. Through comparisons with past corporate spin-offs like Ferrari, the discussion analyzes whether separating Google's assets could enhance or diminish their overall worth. The chapter also addresses the role of AI in Google's offerings and how market uncertainties, regulatory challenges, and investor strategies intersect in shaping the tech giant's future.