School of Podcasting - Podcast Tips to Plan, Launch, Grow Your Podcast cover image

The 5 Questions You Should Ask Before Starting a Podcast (and maybe a sixth)

School of Podcasting - Podcast Tips to Plan, Launch, Grow Your Podcast

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What's in It for Your Audience?

If the goal is to grow your show and get an audience, you need to know who it's for. Oprah used to call her target audience Susie homemaker. What do they want to hear? You know, or another way to putting this, why should they listen to your podcast? And that really makes you get defensive.

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