612 | Navigating Generative AI w/ Dr. Pete Meyers
EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer
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The Impact of Paid Ads on Google's Journey F Funnel
Google could very well sacrifice its own revenue for a kind of a greater play, right? Yeah, I think they're completely terrified for a good reason. We don't know what this looks like. It's hard because we speak as only from our own perspective. Right now is going to be not really a very integrated experience, right? It's going to be here's your search results. Oh, and as you're reading those, here's a bunch of generative stuff. That's how it's going to look in six months. And so people are going to have to acclimate to this."
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