BookThinkers: Life-Changing Books cover image

73. Wayne Mullins: Author of Full Circle Marketing

BookThinkers: Life-Changing Books

00:00

Attracting and Keeping a Customer

Marketers are often very delusiona about the quality of service or product that we provide. A research company surveyed just under four thousand small businesses across the united states. 80 % of them, the owners of those companies, said that they believe they provide superior service. Only eight percent of the customers of those companies reported that those companies provided superior service.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app