New Books in East Asian Studies cover image

NBN Classic: Jennifer Hubbert, "China in the World: An Anthropology of Confucius Institutes, Soft Power, and Globalization" (U Hawaii Press, 2019)

New Books in East Asian Studies

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How Does Soft Power Work?

The author spent five years in Confucius Institutes in the United States. She says she wanted to understand why students studied Chinese, what they were getting out of it. "China's trying to offer itself as a model for globalization rather than target of globalization"

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