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Series 3⎢Part 2: Made in USA: from decline to revival with Steven Kurutz

Fashion Our Future

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Exploring the Aesthetic Appeal of American-Made Clothing

This chapter explores the aesthetic motivations driving consumers to purchase American-made clothing, rather than patriotic sentiments. It contrasts authentic brands with fast fashion's replication of vintage styles, highlighting the emotional ties to garments and the challenges of maintaining craftsmanship in a competitive market.

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