2min chapter

Behind the Brand with Bryan Elliott cover image

Everything You (probably) Don't Know About Marketing & Business | Chris Do | Podcast series / Marketing

Behind the Brand with Bryan Elliott

CHAPTER

How to Strategically Target Your Audience

"I love dogs. I would definitely support a brand or a company that's around pets or animals," she says. "If you did some promotional material, commercial branded piece of content for some dog thing, what happens is someone else says, well, who did that work for you? Oh, Brian did." She adds: "Someone who truly loves dogs or someone who deals with it bears that, like, hey, I'll just grind or grit my way through it"

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