The Rise and Fall of the iPod

In 2004, color screens started to become a feature in some of the high end MP3 players. Apple followed suit by launching an iPod with a color screen and a 60 gigabyte storage capacity costing $349. By pairing a store system with the management software for an iPod, Apple created a new way for consumers to buy music. The popular term for what I do is called podcasting; that was a lot to the brand name iPod.