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Ep 407: YouTube Ads Full Funnel Breakdown with Kari from Pilothouse | AKNF

DTC Podcast

CHAPTER

Creating Comprehensive Funnels on YouTube

The chapter explores the strategy of building full funnels on YouTube by leveraging Instagram and Facebook content to reach new audiences while emphasizing the importance of evergreen content aligned with search-based queries. It discusses using organic content to attract viewers, transitioning to polished videos, and incorporating paid promotions before moving into ads. The conversation also covers detailed YouTube ads strategies, focusing on engaging high-quality audiences, retargeting, and optimizing content for successful scaling.

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