How Volvo is putting women in the driver’s seat
Ad Age Marketer's Brief
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The Obstacles for Women in Automotive Advertising
Janique Helson is the head of brand marketing at Volvo car USA. Janique has been a strong advocate for women in automotive advertising. RIF powers the seamless and authentic convergence of content and brands. The company's AI technology ingests and analyzes moving image content to uncover deep data intelligence about each frame.
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