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#79: Marketing Takeaways From This Year's Top Episodes (Best of 2022—Part 1)
Marketing Made Simple
The Best Way to Use Testimonials to Grow Your Business
When you're looking for someone who might have a great, particularly a video testimonial to share, you'reLooking for someone who is excited about what they've either accomplished or avoided. If I don't know these people myself, I'll set up a Zoom call with them and just have a conversation. It's not an interview. And in fact, you don't want it to be the interview because you want those fresh reactions when you ask your actual interview questions.
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