#79: Marketing Takeaways From This Year's Top Episodes (Best of 2022—Part 1)
Marketing Made Simple
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The Best Way to Use Testimonials to Grow Your Business
When you're looking for someone who might have a great, particularly a video testimonial to share, you'reLooking for someone who is excited about what they've either accomplished or avoided. If I don't know these people myself, I'll set up a Zoom call with them and just have a conversation. It's not an interview. And in fact, you don't want it to be the interview because you want those fresh reactions when you ask your actual interview questions.
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