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2min chapter
Oprah's Empire | Former OWN Executive Scott Garner on Oprah Winfrey And The Evolution of Television | 5
Business Movers
Strategic Audience Engagement in Television Programming
This chapter explores a television network's strategic choices in balancing its core audience with the desire to expand its viewership. It underscores the leadership of a pivotal figure in guiding the network towards a successful and inclusive programming vision.
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