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87: How to Navigate the Complexities of Neurodivergent Creativity — with Andy J. Pizza

Data Viz Today

CHAPTER

The Importance of Creativity

I feel like the thing that holds people back and for not thinking divergently is they are just comfortable with the assumptions. Like I'm assuming that this paperclip is for this and that's all it's going to be. And we just get boxed in by the assumptions. The more creative the brief, the more creative the problem to solve,. usually it's just fun to execute. When you don't have a creative problem at all, when you're given a brief that is uninspiring, then you really have to dig deep and get creative.

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