3min chapter

Social Media Marketing Podcast cover image

How to Build a YouTube Community That Loves to Support Your Business

Social Media Marketing Podcast

CHAPTER

How to Build Trust on YouTube

"We build trust by branding. And I always say you don't ever want people to decide what your brand stands for," she says. "You have to get really strategic on taking all these things that you just did and all the work you did creating your story." For new YouTubers, it's hard to niche down in the content pillars in the beginning, MCA advises.

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