The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics cover image

261. Both/And Thinking with Dr. Wendy Smith

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

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The Wrecking Ball and Change Management Innovation

Change management innovation is where we started with these ideas because so many tensions surface in managing change there's again the tension between short-term long-term today and tomorrow operational efficiency and excellence. How do we accommodate both? Yeah well it's the perfect segue into wrecking balls and looking at some business examples. I know you talked about I think Lego was one that came up in the wrecking balls space and I really love the idea of the S-curve. Yes well congratulations on the second book that is super exciting. Thank you.

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