
How to Use ‘After’ Photos to Promote High Value Services in Your Practice
The Thriving Dentist Show
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The Importance of a Smile Design
A rancher in his late 60s showed up for a dental appointment. He was wearing denim, bib overalls and work boots when he walked into the office. The assistant turned to him and asked if he would be interested in proving his smile. In fact, it was actually Bill C.'s stepdad who had been one of the photo models. Gary: "I am going to be your biggest cheerleader because I saw it in action"
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