ICYMI | TikTok May Win Battles, But YouTube Will Win the War
Slate Business
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The Evolution of VidCon: From Quirky Gathering to Influencer Mega-Event
This chapter examines the transformation of VidCon from a casual gathering of internet enthusiasts to a major cultural event. It discusses the change in featured creators, the impact of the pandemic, and the nostalgic contrast between the convention's early intimate atmosphere and its current commercialization.
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